Thursday, April 4, 2013

Intern, Sperry Top-Sider Marketing

Title: Intern, Sperry Top-Sider Marketing

To apply, click here: http://wolverineworldwide.applicantstack.com/x/detail/a2jar33z0va9/aajx?mode=job&iis=Indeed&iisn=Indeed.com


ID: 1412

Department: Marketing

Location: Lexington, MA

Description

If you share our love for the sea and the thrill of pursuits in, on and around the water, and if you’re inspired to be innovative, discover a summer internship with Sperry Top-Sider. We are water enthusiasts creating high-performance footwear for people like us who share our passion for the sea and the thrill of pursuits in, on and around the water.

The Marketing Intern will support the ongoing projects of the Sperry Top-Sider (STS) marketing team. This includes public relations, digital, trade and experiential marketing, retail marketing, e-commerce and creative services. Time will be split between project-based work that will be done throughout the summer and daily tasks.

RESPONSIBILITIES:

Assist with wholesale support and program development for key and independent accounts

Assist Manager and Specialist on product orders for athletes, events and PR purposes

Respond to athletes and organizations seeking sponsorships from the brand and create a document to track proposals

Manage multi-water consumer and competitor research projects

Help manage the launch of the Sperry Navigator program, including participant distribution lists and survey results

Attend regional performance marketing events as needed (e.g. Junior Olympic events in New England, Marblehead NOOD) and assist with all necessary prep work

Assist with all performance PR needs for Outdoor Retailer in July

Monitor/moderate Sperry Sailing Twitter and Team Sperry Facebook accounts

Assist with video uploads on sperrytopsider.com and social media websites (e.g. Vimeo, YouTube)

Proof read and upload blogs to STS website and associated websites

Oversee creative/imagery uploads to Passion for the Sea website

Improve file organization on digital asset management site

Upload digital materials as needed to DAM site (e.g. sales meeting)

Public Relations responsibilities to include PR hit distribution management and communication with digital specialist

REQUIREMENTS:

Must be enrolled in a Bachelor’s degree program

Strong analytical, interpersonal and organizational skills required

Ability to multitask and work on multiple projects simultaneously

Strong project management skills that drive ability to meet aggressive deadlines

Ability to work within a collaborative, team based and matrix environment

Proficiency in Microsoft Office (Excel, PowerPoint, Word, Outlook). Strong Excel skills required