Marketing Internship

INTERNSHIP FOR ACADEMIC CREDIT

http://www.rinovelty.com/

Rhode Island Novelty is looking to provide students with the opportunity to build personal and professional effectiveness skills while participating in monitored field-based learning experiences. Students will develop important time management and prioritization skills while gaining business marketing experience. Students will be responsible for a variety of tasks including but not limited to:

Market Research: (40%)
• Students will be primarily responsible for sales lead retrieval from industry-specific periodicals, directories, and internet research (20%)

• Students will be responsible for identifying, categorizing, and contacting potential sales leads through telemarketing communications and providing summaries on a weekly basis (10%)

• Students will perform fundamental competitive analyses including product and price comparisons for various customer bases as well as for internal operations (10%)

Business Marketing: (35%)
• Students will explore the process of tradeshows by assisting sales representatives with preparations and following up with the requests of tradeshow attendees (5%)

• Students will be responsible for mailing catalogs and other promotional packages directly to new and existing customers as well as following up with recipients to provide additional information (5%)

• Students will be responsible for managing social media in the business setting by maintaining and updating the company’s Facebook and Twitter accounts (10%)

• Students will also assist sales representatives with completing individual customer requests including electronic packing lists, inventory availability updates, and product information requests (15%)

Marketing Technology: (25%)
• Students will receive software training in order to use the company database to retrieve customer, product, and price information as well as enter and process actual orders and customer requests (20%)

• Students will assist on various web-based projects within the sales department for the development and implementation of the company website (5%)

Percentage of time spent in each subject area may vary on a weekly basis depending on the skill set of each intern and the prioritization of tasks assigned on a daily and weekly basis.

This internship is for the 2013 Spring Semester (and could lead to Summer employment) and that I would like to receive all resumes by 11/16/12. Interviews will be conducted during the week of 11/26/12.

The starting salary is $13.00/hour.All majors/classes (FR, SO, JR, SR) can feel free to apply however, only students meeting CCB crtiteria can earn business internship credit (at least 60 credits earned, intrenship class etc.  Go to http://www.umassd.edu/charlton/internship/ for more details on the CCB internship program.)

Please send resume and cover letter via email: Dan Highcove, Rhode Island Novelty Corporate Sales Manager 350 Commerce Drive Fall River, MA 02720
dhighcove@rinovelty.com