CRM and Retail Marketing Intern (Fall 2012)
adidas Group 25 reviews - Canton, MA
See original job posting at adidas Group »
Rockport shoes have run the New York City Marathon, climbed Mt. Kilimanjaro, and sailed around the world. Our company's reputation has been built on footwear that delivers on making style comfortable for the metropolitan professional—and that's a promise our consumers have come to rely upon. Rockport understands the demands of a modern, active lifestyle; one requires versatile footwear that can keep up—whether navigating a backcountry trail or your daily marathon as a professional. Simply put, Rockport's design innovations allow our consumers to do more, be more, live more
The Rockport company is currently looking for an Intern to join Retail Marketing and Store Environments Team. This internship is for college credit only.
In this internship you will:
Work with our newly developed SBU team on exciting retail specific initiatives Assist in the strategy and execution of our new CRM program Manage the Digital Marketing calendar- Email, SMS schedule/cadence Manage in-bound Global Marketing requests and circulate for approval Help ensure brand consistency in bringing brand marketing initiatives to life in our North American retail environments Assist in communication to the field regarding marketing and visual merchandising initiatives Provide assistance to key players in the CRM & Retail Store Environments team, as needed.
Qualifications:
Marketing Major/focus preferred, MBA candidates considered, if in 1st year of a matriculating program Creative individual with a propensity for being detail oriented and conscientious-- analytical skills are a plus In Design experience, retail experience a plus Advanced computer skills- individual must be proficient in the Microsoft Office Suite, especially Excel and Power Point. Excellent communication skills Enthusiastic, positive attitude and willing to learn and improve You must currently be enrolled in school and eligible to receive course credit for internship Preference will be given to undergraduate Juniors and Seniors, as well as graduate students